GSM Strategy

Designing a Strategic Plan

Strategic Planning is the setting of direction for our future organizational efforts.
> It requires an understanding and definition of the business we have decided to pursue...
> It is guided by what we believe makes our efforts unique and preferred...
> It considers the dreams we have of what our enterprise might become...
> It spells out to our various stakeholders what we stand for...

Strategic Planning guides our efforts:
> To take advantage of internal strengths, while shoring up internal weaknesses...
> To select external opportunities to pursue and determine external threats to defend against...

Strategic Planning provides:
> A deliberate direction in the light of what we now see the future becoming, while recognizing the importance of intuitive leadership when the future moves in ways not now imagined.

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